Marketing in Craigslist

By at 10:59 pm on November 25, 2006

If you have never been to the web site craigslist.com it is a free classified advertisements site that is sorted into various topics. The great thing about craigslist is that is broken down by cities and states. You can therefore add information about your practice to the craigslist community for your specific area.
Here are a few ideas to help you advertise in craigslist.

First of all never spam craigslist or any other site. Spamming the craigslist community is very simple. If you go to craigslist and find postings that seem relevant to you and then email them solicitations you are spamming. There are some classic examples of craigslist spam but the best one I have is a personal example. I listed a car for sale in my local craigslist. About a week later I started receiving emails and phone calls from a company in Vegas that wanted to sell my car on eBay. I asked them 3 times on the phone to stop calling me. To this day I receive emails from them offing to sell my car. Spam is unwanted solicitation. Do not do it on craigslist. Their response to spam is simple. Once they catch it you will be totally blocked from accessing any of the craigslist pages.

Posting on craigslist is really easy. Just go to the city you want to post in and look in the top left corner. It should say post to classifieds. You will then be prompted to pick what area to post under. You will usually be posting under services offered. If you are looking to hire someone you can post a listing in the jobs area. Write your advertisement and you’re done. If you have an account then make sure you sign in before you post. If you don’t have an account then after you make a posting you will receive an email that you must confirm before they give you a listing.

Try different types of postings. The best way to find your advertising style is to simply try different approaches and see which one works the best. Test Test Test.
Good luck and have fun. There are lots of people looking at craigslist and you may be able to reach many interested people if you just try. Give it a shot and post a comment if you have success.

11/25/06

Filed under: Marketing Tips

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